Robert Crowe

Top 50 leaders shaping the gig economy
Robert Crowe
Founder
Matchwell

Matchwell is an innovative healthcare staffing platform founded in 2017 by Robert Crowe. The company has been transforming the traditional staffing agency model by directly connecting healthcare facilities with qualified clinicians for local contract and per diem work.

The Matchwell Story

After a decade of collaborating with healthcare organizations to design and implement a variety of workforce solutions, Robert realized a better solution was indeed possible. One that empowers facilities and clinicians to directly and transparently come together without a middleman, and allows facilities to pay their clinicians more while still saving hundreds of dollars per shift.

It wasn’t long before fellow industry veteran Suzanne Masino was also convinced that this was in fact a better way. They combined years of industry experience to build a marketplace that empowers healthcare organizations to directly build, organize, and engage their own flex workforce. One that streamlines hiring, validates licensing and credentialing, and leverages AI to optimize matches and the worker’s experience.

In July 2022, Matchwell was acquired by Medical Solutions, one of the largest healthcare staffing providers in the U.S., further expanding its reach and capabilities.

In 2024, Crowe spearheaded the launch of state-wide resource pools, including partnerships with the Indiana Hospital Association and the Illinois Health and Hospital Association, to address workforce supply issues in healthcare.

Robert Crowe's innovative approach to healthcare staffing continues to shape the industry, focusing on transparency and efficiency of enabling healthcare facilities to build internal talent pools.

“I don't recommend healthcare systems go build their own proprietary technology. Too much technology already exists out there, you know. So go find partners. Go find the technology components that you can embrace and use to manage your float pools, to manage your access to manage contract work, etc, you know, think, you know, kind of like an internal agency, but you know all that technology exists, so just go find the partners, and with a press of a button, you can now uberize your workforce.

The Matchwell Solution

Matchwell enables healthcare facilities to connect directly with qualified W-2 workers interested in local contract and per diem shifts. Their platform brings messaging and matching transparency to clinicians and organizations, allowing healthcare facilities to do what matters most, caring for patients.

The Matchwell solution highlights:

AI-driven technology for efficient matching

Matchwell allows healthcare facilities to leverage modern technology to match internal talent with available shifts,  powered by AI for efficiency, scale and speed of hire

Transparent communication between facilities and clinicians

Matchwell enables facilities and talent to communicate directly via the chat feature in the platform 

Cost-effective alternative to traditional staffing agencies

Facilties on the Matchwell platform benefit from reduced overtime and often eliminate agency fees.  

Focus on local and flexible workforce solutions

Matchwell helps facilities fill staffing gaps with local workforce, accelerating the hiring process and ensuring high quality matches

How does it work?

  1. Healthcare professionals create a free Matchwell account. They explore per diem, local contract, or even full-time opportunities directly with top organizations.
  1. Organizations are matched with pre-vetted, qualified, and interested healthcare professionals. Both communicate directly and transparently – with no middleman.

How Matchwell is Transforming Staffing

Matchwell is instrumental in supporting healthcare organizations as they pursue a path toward more control over how they provide care with qualified, vetted talent. By helping facilities build out flexible talent pools, Matchwell is driving the idea and execution of internal agencies.  

“Empowerment can truly be revolutionary. We’re on a mission to save the healthcare industry $1B in agency fees while also donating a vaccine with every shift booked – in the end, positively affecting lives both here in the US and across the globe.”

Robert Crowe – Founder & CEO at Matchwell (part of Medical Solutions)

Partnership with Medical Solutions

In 2022 Medical Solutions acquired Matchwell to combine their healthcare staffing expertise with Matchwell's innovative AI-enabled marketplace technology. 

The acquisition expanded Medical Solutions' service portfolio by incorporating Matchwell's subscription-based and per diem services, while also strengthening their ability to match healthcare professionals with various clinical settings including hospitals, skilled facilities, and clinics. 

The integration of Matchwell's operations and team enhanced Medical Solutions' approach to healthcare staffing, ultimately helping both entities improve their ability to connect healthcare providers with facilities and deliver better patient care outcome. 

As the healthcare industry continues to face staffing challenges, Matchwell's transformative approach to flexible staffing solutions positions it as a key player in shaping the future of healthcare workforce management. By embracing innovation and adaptability, Matchwell helps  healthcare organizations navigate staffing complexities while ensuring the delivery of high-quality patient care.

More About Matchwell

A LOOK AT HEALTHCARE RECRUITING AND STAFFING TRENDS WITH MATCHWELL'S ROBERT CROWE

HealthLeaders Technology and Innovation Editor Eric Wicklund talks with Robert Crowe, executive vice president of per diem and local workforce strategies at Medical Solutions and the founder of Matchwell, about new trends in healthcare recruiting and staffing and how digital tools are shaping the industry.

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Statewide resource pool launches in Illinois to address healthcare workforce needs | Matchwell

Matchwell, a Medical Solutions brand specializing in matching local and per diem clinicians with top healthcare facilities, is thrilled to announce the launch of the Illinois Resource Pool in collaboration with the Illinois Health and Hospital Association (IHA).

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Medical Solutions Acquires North Carolina-Based Matchwell

OMAHA, Neb. — Medical Solutions, one of the nation’s largest providers of total workforce solutions serving the healthcare industry, today announced that it has acquired Durham, NC-based Matchwell. Terms of the deal were not disclosed.

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